Wednesday, 7th January 2009.




One of the easiest ways to get your website ready for search engines is to give each page it’s own title. The title of the webpage is what you will see in the top left hand corner of your web browser at the top when the page is viewed. This will depict the title of the webpage. Shown below, you can see the title of the webpage in the top left hand corner is "Aleeya dotNet"

Example of the Aleeya doNet Page Title Shown in IE

The title is also used when you save a page to your favourites. Shown below you will see a picture of where the title is displayed when you save the page (or bookmark it) in your favourites (or Bookmarks - depending on your browser. (Example shown below displays the Favourite list in IE 6.0)

Example of the Aleeya doNet Page Title Shown in Add Favourite in IE



When it comes to websites, some of the latest buzz words are quickly becoming SEO and SEF. SEO - Which stands for Search Engine Optimization - and SEF - Search Engine Friendly - seem to be the two hot topics that people want for their website when it comes to marketing. As discussed in Psychology of a Search and Reasons for Higher Listings

, the better your ranking in a search engine, the more likely you will have visitors to your website.

In my opinion, WordPress 1.5.2 already comes basically pretty "Search Engine Friendly" right out of the box. With a few more tweaks and plugins, it can be made to be very SEO.



When you think of submitting your website to Search Engines, you might thing of some of the big names out there like Google. Other well-known Search Engines are AltaVista and AllTheWeb. Search engines crawl and index websites with programs (commonly referred to as spiders, robots, or bots) and organize the websites into databases. Websites crawled by search engine bots are not evaluated and approved or rejected, rather, the full text from a page is added to the database.
 

Note: Google is most defiantly one of the major places you want to get your website listed. With Google, you want to submit to this search engine by hand. Be careful on checking your rankings in Google though. Automated software that also checks positions and ranks in search engines are banned by Google.

Google’s TOS:
“No Automated Querying
You may not send automated queries of any sort to Google’s system without express permission in advance from Google. Note that “sending automated queries” includes, among other things:
- using any software which sends queries to Google to determine how a website or webpage “ranks” on Google for various queries;
- “meta-searching” Google; and
- performing “offline” searches on Google.
Please do not write to Google to request permission to “meta-search” Google for a research project, as such requests will not be granted.”

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