Aleeya dotNet

(2 votes, average: 5.00 out of 5)

If you work with websites, or even search the web, most likely you have heard of “keywords” on webpages. From google adwords to search engines, keywords have been used all over.

At different points, various search engines have placed (or not placed) value on keywords to search websites all over the internet. How many, the weight and value, which and when to use keywords now vary from search engine to search engine.

When creating a static website, it is easy to add the meta elements in the header. When creating a website with wordpress, various plugins can be used.

Another option in WordPress 2.6 is to edit your header.php file to use the tags in a post as your keywords. After tiring of using plugin after plugin and having more database entries than I wanted, I ended up just replacing the meta field for keywords with this snippit.

(1 votes, average: 1.00 out of 5)

The use of one simple little element in HTML is one that has been overlooked, underused and underrated when it comes to creating webpages. This element - the title element - as little as it seems - holds a lot of power over just about every other aspect of web design (Except content itself). For many, the use, the change, or the optimization of it can drive traffic in, or drive it to other sites instead of the one you want it to - yours.

When you pick up a book, normally the first thing ever noticed on a book is the Title. It summarizes what all of the bound material will be talking about. Whether it intrigues you, informs you or makes you curious to read more - the Title of a book is something we are all used to seeing. When books are put up on a bookshelf, you may not see the Author on the spine. You may not see the fancy pictures or the publisher of the book. One thing you will most always see is it’s title.

(2 votes, average: 3.00 out of 5)

At one point, meta tags were of the utmost importance to search engines. They became an essential part in ranking. That is - until meta tag abuse because widely used as false tactics for listings.

Currently, there are 2 meta tags that are very important when it comes to search engines. The keywords and the description meta tags are the essential ones to use.

When building a website, the hard part is knowing how to target your site for the keywords - for the keywords are what search engines will relate each page to. You want to place about 20 keywords at the most in each page in the meta tags. Also, you want to reuse the same keywords in your page itself in the text. If you use the same keywords in your description (The brief summary that will show up for that page in the search engine) and title, the keyword density (the number of times you use that keyword on the page) will become heavier and give that page a chance to be higher ranked.